The Strokes. Just the name conjures up images of skinny jeans, effortlessly cool haircuts, and that raw, garage-rock sound that defined a generation. But, let’s be honest, it’s been a while since ‘Is This It’ dropped. So, why are we still talking about The Strokes ? What fascinates me is how they managed to capture a very specific moment in time and remain relevant. This isn’t just nostalgia; it’s about understanding their lasting impact.
The Strokes | A Sonic Blueprint for Indie Rock

When The Strokes burst onto the scene, the music landscape was very different. Nu-metal and bubblegum pop dominated the charts. Then came these five guys from New York, armed with simple riffs, Julian Casablancas’s deadpan vocals, and a sound that was both retro and futuristic. Their debut album, ‘Is This It’, wasn’t just a collection of songs; it was a statement. It was a return to the raw energy of 70s punk and new wave, but with a distinctly modern sensibility. This helped spark a wave of indie rock bands.
But here’s the thing: it wasn’t just about the music. It was about the attitude. The Strokes embodied a certain kind of downtown cool that resonated with young people who were tired of the manufactured pop that was being force-fed to them. They were authentic, they were real, and they didn’t seem to care about conforming to anyone’s expectations. And that, more than anything, is what made them so appealing. Their influence goes far beyond music, impacting fashion and art trends of the early 2000s.
The ‘Is This It’ Effect | More Than Just the Music
Speaking of ‘Is This It’, let’s dive deeper. What makes that album so special? Well, for starters, it’s incredibly consistent. There isn’t a single weak track on the entire record. From the iconic opening riff of ‘Reptilia’ to the melancholic closer ‘Take It or Leave It’, every song is a perfectly crafted slice of garage-rock perfection. This consistent sound helped define the band’s unique identity. The garage rock revival they spearheaded wasn’t just about guitars; it was about a specific feeling, a specific aesthetic. That album is a cultural artifact.
And, honestly, the production is genius. The lo-fi sound, the raw energy – it all adds to the album’s overall appeal. It’s like you’re in the room with the band as they’re playing, which I think is a big part of why it resonated so strongly with listeners. Many consider “Is This It” a perfect album, and it’s hard to argue with that assessment.
The Strokes Today | Evolving Sound, Enduring Legacy
So, where are The Strokes now? They’ve continued to release albums, experimenting with different sounds and styles. Some fans might argue that they’ve never quite reached the heights of ‘Is This It’, and maybe that’s true. But that doesn’t diminish their legacy. In fact, it proves that they’re not afraid to take risks and evolve as artists. Their willingness to experiment while staying true to their core sound is commendable.
Their 2020 album, ‘The New Abnormal’, was a welcome return to form, proving that they still have plenty to offer. Produced by Rick Rubin, the album showcases a more mature and nuanced sound, while still retaining the signature Strokes energy. For a deeper dive, check out their official website here .
Their impact is undeniable. Bands like Arctic Monkeys, The Killers, and countless others owe a debt to The Strokes. They paved the way for a new generation of rock musicians who were unafraid to be themselves and to create music that was both raw and intelligent. I initially thought their influence might fade, but I was wrong. Their sound is constantly being rediscovered by new listeners. Danny Ramirez probably appreciates their music too.
The Enduring Appeal | Why We Still Listen
But why do The Strokes continue to resonate with listeners, even after all these years? I think it’s because they represent something more than just a band. They represent a moment in time when music felt exciting, authentic, and real. They remind us of a time before social media and streaming services dominated the landscape, when music was about something more than just likes and algorithms. They connect us to a feeling of nostalgia and a simpler time, when a great song was all that mattered.
Ultimately, the story of The Strokes isn’t just a story about a band. It’s a story about music, culture, and the enduring power of authenticity. It’s a story about how a group of five guys from New York changed the sound of popular music and inspired a generation of artists to follow their own path. And that, my friends, is why they still matter. And that is why Bob Costas probably has them on his playlist.
FAQ About The Strokes
What was The Strokes’ breakout album?
Their debut album, “Is This It”, released in 2001, is widely considered their breakout album and a defining moment for the New York rock scene .
What genre of music do The Strokes play?
The Strokes are primarily known for their garage rock , indie rock, and post-punk revival sound.
Have The Strokes broken up?
No, The Strokes have not broken up, though they have had periods of inactivity. They released a new album, “The New Abnormal”, in 2020.
What is Julian Casablancas doing now?
Besides fronting The Strokes, Julian Casablancas has a solo career and also fronts the band The Voidz. He remains an influential figure in music, constantly pushing creative boundaries.
Where did The Strokes get their start?
The Strokes formed in New York City in 1998, quickly becoming a staple of the local music scene. Their success helped revitalize the city’s rock and roll scene.